Dreamworks Experience on Royal Caribbean

I went to see the latest Shrek film on Friday night and saw an advertisement while there from DreamWorks as they have teamed up with Royal Caribbean to give a unique onboard experience.  I decided to read a bit more into this.  There will be photo opportunities with Shrek, Fiona and many other DreamWorks characters live and in person.  There will also be Royal Caribbean parades with the DreamWorks characters throughout the cruise.
On the Allure of the Seas there will be a How to train your Dragon Ice show where all the favourite characters will take part and there will also be The Madagascar Aqua show where the characters will mix and mingle with the high divers which will be a really good experience.

Royal Caribbean will also be showing the DreamWorks films in 3D which make you feel more part of it.  Other things will include meeting the characters at dinner where they will walk around to stop to chat to the kids, and also they will meet and get involved with the characters at the Adventure Ocean which is the club onboard for kids.
I feel this is going to give Kids onboard so much more to do and it reminds me a lot of how things are at Disney.  Kids will love having their photos taken with the characters and spotting the characters as they walk around the ship.  I think this is going to go down well with Royal Caribbean.