The end of sunbed wars????????????

I had to laugh when I saw the news about now reserving your sunbed at the time you make your booking!

UK holidaymakers are to be offered the chance to choose their sunbed before they have even left home.

Thomas Cook’s trial scheme will allow customers to pay £22 to book a specific lounger in advance of their holiday. This trial will take place in Fuerteventura, Lanzarote and Gran Canaria from the end of this month. Only some sunbeds will be bookable as part of the scheme.

Thomas Cook plans to offer pre-bookable sunbeds at 30 hotels this summer. Between 10% and 20% of a hotel’s sunbeds will be bookable to ensure there are enough available for those who don’t want to book.

They will be able to pick their preferred location from a map, which will also allow customers to work out when each spot will get sun and shade.

Customers will receive an email six days before departure asking if they would like to choose their sunbed in advance. They will be able to choose their preferred spot on a pool plan featuring a compass to help them work out what time of the day areas will be in the sun or shade.

The travel firm’s “Choose Your Favourite Sunbed” service will then be available in 30 hotels this summer.

For customers who do not want to pay the premium, a proportion of sunbeds at those hotels will not be part of the scheme.

Over the years, I have seen the following extras, pay extra for luggage, pay to choose your seat pay for in flight meals, pay for airport check in, but I feel really this has gone too far.

A family holiday in summer is normally around the £3500 mark, so a family of 4 would have to cough up another £88!

Recently Thomas Cook also released a choose your room option for and additional 30 Euros and has proved popular.

Whatever next? Would you pay? or is this just another money making opportunity?