Alana's Cruise Dreams

Digital Revolution!

Are you mad about mobiles, thrilled about tablets, dotty about digital! Do you love surfing the net, Facebooking, Googling and Tweeting? Do you understand BRB, LOL, SWAK, BFF and LMAO? Then this could be just the tool for you.

Royal Caribbean International has launched a new 2014 Family Friendly Cruise Brochure for tablets. The first of its kind in the industry it will allow families to experience what ships will offer them in the form of videos, pod casts  and other interactive experiences including a link to the new kid friendly Penguin Ahoy! App. For the first time this will give them access to more information than ever before and enable them to take a much more active role in choosing the right ship, itinerary and deal to suit them.

The app will be free to download from iTunes and timed to coincide with the peak booking season. The brochure will include a range of early booking offers as well as identifying family friendly itineraries and having a whole host of helpful planning guides, tips and information  about on board facilities, entertainment and restaurants etc…

Jo Briody, director of marketing & PR, UK & Ireland, Royal Caribbean International commented:

“Our new tablet friendly brochure is designed to allow families to plan their holidays together, and to showcase all of our family friendly videos and on board features in one place. We hope that its ease of use and inspiring content will urge more families to consider a cruise for the first time.”

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