P&O Cruises have announced Gary Barlow as its new brand ambassador. With the pioneering partnership set to fuse music with amazing travel experiences to deliver unforgettable moments onboard, with Gary’s debut role as musical director of The 710 Club on Iona.
As musical director of The 710 Club, Gary is set to make Iona’s intimate music bar the most exciting live music venue at sea. This collaboration highlights P&O Cruises commitment to providing world-class entertainment onboard Iona.
“I want The 710 Club to be a celebration of great music and great talent. As its musical director, I want to give a unique experience for people who love music as I do. Music’s been such a massive part of my life – and taken me on so many journeys and adventures. I’m hoping to pass this on to all the guests in my club” said Barlow.
As a producer, musician, songwriter and member of the legendary British pop group Take That, Gary’s debut role is set to be announced at a major media event at St. Luke’s London Symphony Orchestra this evening. Gary is one of the UK’s most successful musicians and during his impressive career, he has written 15 Number One singles, won eight BRIT awards and sold over 45 million records!
P&O Cruises president, Paul Ludlow, had this to say: “We are immensely proud to have someone of Gary’s stature and talent working with us as brand ambassador and we look forward to revealing more exciting details on Gary’s role very soon.”
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