Today MSC Cruises have announced that the British public will be invited to choose the brand of English Breakfast Tea that will be enjoyed on board.
Due to the line’s new research into the UK’s holiday habits, MSC have become attuned to how serious Brits are about their home comforts and have released news of several British-themed twists onboard one of their ships.
Antonio Paradiso, MD of MSC Cruises for the UK & Ireland said “At MSC Cruises we are renowned for our European glamour and style, but we also understand how important home comforts are for our guests. This is why we have worked to enhance our product specifically for the British market on board”.
Over half of Brits surveyed admitted to packing their favourite items of food and drink when travelling abroad, and almost a quarter stated they wouldn’t go on holiday at all if their favourite items weren’t available.
The top ten items Brits admitted to packing in their suitcase for holidays abroad included tea, coffee, cereal, soft drinks, ketchup, bread, brown sauce, fruit juice, jam and beer.
Whilst the research, conducted on 2,300 UK adults clearly showed that there are certain things Brits need to feel comfortable when travelling, it also uncovered that they aren’t afraid of trying new things with almost half stating that the thing they look forward to most about going on holiday is trying new and different food, with a further 35% stating they love to embrace different cultures.
The global cruise line are taking this feedback seriously and have announced that their ship MSC Magnifica, which will be deployed from Southampton next year for the summer season, will give guests the ‘best of both worlds’ by making some enhancements to the cruise product to cater to the needs of British and Irish guests.
Paradiso furthered: ‘MSC Magnifica have added some special touches such as kettles in cabins through to making roast dinners, pies and pastries available in the buffet.
We know that for many guests a holiday is about experiencing different cultures and tastes which is why all of our existing offering will remain, but we understand the importance of adapting to the needs of our guests and as a family owned company we not only have the flexibility to do this but also want to make our guests feel at home on board our ships.’
Guests who placed tea at the top of their list will be able to select from some of the nation’s favourite brands onboard Magnifica; PG Tips, Tetley, Twining’s and Yorkshire Tea. To cast a vote, guests can visit the MSC UK Facebook or Twitter page with the selected brand to be announced later this year or click here to vote now!
The line promise that the enhancements to the onboard products will extend beyond food and drink, with the addition of a British twist to the entertainment. The MSC favourites such as Starwalker, a tribute to Michael Jackson and the famous Neon White Party will remain but the addition of a British Comedian and Cruise Director will be made, alongside access to British TV channels in cabins as well as Premiere League and rugby games screened live in the sports bar.
Further enhancements to MSC Magnifica during the 2018 summer season include:
- Tea, coffee and kettles in cabins
- British and Irish beer and cider available on draft: Guinness, John Smith’s and Strongbow
- Sauces and condiments available including HP Sauce, Colman’s Mustard and Marmite
- Roast dinner served in the buffet
- Tea and scones alongside pies and pasties available in the afternoon
- Curry corner in the buffet
- A British Cruise Director and British late night comedian
- Premiere League and international rugby games available in the sports bar
- British TV channels in cabins
- British newspapers available to view on board
MSC Magnifica is due to sail from Southampton to the Mediterranean and Northern Europe on 22 dates between April and October 2018.
What are your thoughts on the news today? What tea will you vote to be on MSC Magnifica? What home comforts can you not go on holiday without? Which other ships do you wish offered more votes for onboard facilities? Leave us your comments and discover more articles like this!
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