IMA - Interactive Marketing and Media
We won the Travel category award for all the user generated content - basically for all the reviews, questions, asnwers and comments that YOU have published on the website.
The awards were put together for the most effective advertising and marketing campaigns using interactive media by Marketing Week and New Media Age (which are the leading weekly trade magazines in the marketing industry)
Others shortlisted in the travel category were Hilton Hotels and Haven.
See the awards and winners:
http://www.imaawards.co.uk/Results.aspx?Year=2008
Read why we won:
http://www.imaawards.co.uk/Results.aspx?Year=2008&ID=82f4ac95-58a3-4687-89d4-7c8f9e5ddd8c
